Ben Gurion airport opens the duty-free store for electronics and appliances

The return to routine. The first evidence of a return to normal life is the decision to open the duty-free store for electronics and appliances at Ben Gurion Airport.
In the first phase, hundreds of thousands of shekels were invested in the new store to upgrade the visibility, product mix and customer experience, so that they will be in the spirit of the "Shekem Electric" brand. Meanwhile, along with the large display stands of the cellular brands, kitchen products, computers, headphones and small home appliances, active display stands of dozens of gaming and technology products have been set up, which can be experienced and experienced before purchase.
The company also intends to place a 4-meter-high cage at the site that will allow customers to experience gliders that will be sold at the site.
Later, those flying abroad will be able to order products such as TV screens, refrigerators, dishwashers and ovens at competitive prices that will be sent home upon their return to Israel. The company also intends to open a dedicated website for the store that will allow customers to receive detailed information about all products and reserve a product. Which you intend to purchase upon arrival at the store.
Electra's electricity retail division has in recent months harnessed all their experience, knowledge and connections in the electricity and electronics industry in order to increase the mix of products intended for sale at a duty-free price (up to $ 200).
Among the Egyptians that will be offered in the coming month for only $ 200 (3.28): Magimix 4200 food processor (starting at NIS 1,230 on the Zap website), IS7144BK Braun steam iron (starting at NIS 1,489 on the Zap website), Kenwood km630 mixer (starting from 1,129 On the Zap website, a Ninja Grill ag301 (starting at NIS 1,197 on the Zap website) and a vacuum cleaner Mi robot vacuum mop will be offered for $ 180 (starting at NIS 868 on the Zap website).
At the beginning of February, Electra Consumer Products signed a partnership agreement with Office 3000 Duty, under which it was allotted 50.1% of the company's share capital, which holds a concession to operate tax-free electrical and electronics stores in Terminal 3 (620 sq.m.) and Terminal 1 (280 sq.m.) .