Yes will stop broadcasting via satellite technologies and will switch to Internet

Drama on the TV market: Yes will stop broadcasting via satellite technologies and will switch to television broadcasts on the Internet only, like Cellcom and Partner. Bezeq said in a statement to the stock exchange. Yes, the move is expected to lead to savings in the Company's expenses and better adaptation to market conditions.
This is a gradual and long process that will last several years, during which it will routinely monitor market conditions, competition and the technological environment, and will periodically examine the feasibility of the outline and the need, if any, to make changes in it, And taking into account regulatory obligations. "
The yes board of directors made the decision due to trends in the television content market, including: the decline in entry barriers, the entry of new players, changes in consumer habits and the consolidation of Internet transmission technology (OTT). "All these, together with the differences between the old satellite transmission technology and the OTT transmission technology, and the advantages inherent in it, necessitated an examination of the need to establish OTT broadcasts by Yes," Bezeq said in a statement. Taking into consideration, among other things, the existing commitments in all matters related to satellite technology, to the converter market, to the licensing in which it operates, to the rights of the content at its disposal and to the development of surfing speeds in the market.
"This is a significant milestone in the company's life, enabling us to continue to provide our customers with the smartest and most advanced viewing experience, in line with dynamic usage patterns and technological developments," said Ran Guron, CEO of YES. In Israel and abroad. The company operates on the basis of an optimal business plan with technological and financial aspects, and during 2019 we will embark on a significant consumer line for television consumers in Israel. "